With a plethora of digital marketing tools at your fingertips, it is easy to just fall on traditional forms of advertising and brand building even if more effective forms are readily available. But numbers don’t lie and the statistics point to one form that is currently making waves: live video content.
Live streaming has grown from 93% growth in 2018 to 99% in 2019 with Millenials and Gen Z leading in both production and consumption of content. Likewise, it has been predicted that, by 2022, live streams will take up 82% of all internet traffic and that, by 2027, the live stream industry will take up at least 184.3 billion USD global market.
What accounts for this trend? People simply find live video more engaging than other forms. At least 80% of audiences say they prefer live video to blog content or social media posts. Live video can likewise hold their users’ attention by 10-20 times longer than pre-recorded content.
The advantages of this trend go on and on and it will not go anywhere else but up at this point. Anyone who wants to build and grow their brand better get on board the soonest and Symposium is one of the best options out there.
Build your brand in Symposium
Symposium is an online platform that offers plenty of options for businesses and entrepreneurs to grow their businesses and improve their audience base. You will find Symposium easy to use and convenient to manage from starting your online business to growing it.
Take advantage of Symposium’s library of tutorials and roster of experts. Learn and polish your skills by watching the tutorials on the site or you can get in touch with experts who are willing and able to help you out. Symposium will connect you to experts who provide the online course that you will need. You have the option to have a one-on-one tutorial or with many others in a webinar. Continue building your skills and confidence until you are ready to do live stream marketing yourself and join the ranks of experts and sellers on Symposium.
Grow your brand in Symposium
Symposium has been structurally designed to help you run your business worry-free. You will start by downloading the app through your phone or browser and then signing up for free. Once you are ready with your content, register the topic, schedule, and cost of enrolling. Learners from all walks of life and interests flock to Symposium so make sure you offer interesting and unique topics. The best thing about this is that teaching classes in Symposium has no cost to you. You get to keep the entire amount of the price that you set.
In addition, you will never need to worry about building your website nor negotiating with advertisers as Symposium will have those covered. The website is user-friendly and easy to navigate. Symposium is all about making it easy for learners and video streamers to interact. And since Symposium wants you to grow your business, you are even given the freedom to manage your own client list and exchange your information with them. This way, you can build connections outside the platform so you can keep your business growing.